Necessary

"__eoi" Cookie

Google AdSense · Google Advertising Products

Description

This cookie is used for security authenticate users, prevent fraud, and protect users as they interact with a service.

Details

Cookie Name: __eoi
Category: Necessary
Service: Google AdSense
Vendor: Google Advertising Products
Duration: 3 Months
Popularity: 0.3% of scanned websites
Data Source: Open cookie db

Consent Requirement

This cookie is classified as necessary and typically does not require consent. It is essential for basic website functionality.

Consent Requirements by Regulation

GDPR & ePrivacy (EU)

Exempt from prior consent under the strictly necessary exemption (ePrivacy Directive Article 5(3)), provided __eoi is genuinely required for the service the visitor requested. It must still be listed in your cookie policy.

UK GDPR & PECR

Exempt from consent under PECR Regulation 6(4) when strictly necessary. Disclosure in your cookie policy is still required.

CCPA/CPRA (California)

No opt-out is required for strictly necessary cookies, but __eoi must be disclosed in your privacy policy.

Managing __eoi with a Consent Banner

A consent management platform lists __eoi in the banner's cookie table under the necessary category. Because it is strictly necessary, it stays active without an opt-in, but disclosing it keeps your cookie policy accurate. Kukie.io's scanner detects it automatically and keeps the disclosure up to date as your site changes.

Frequently Asked Questions

Does the __eoi cookie require consent?

No. __eoi is classified as strictly necessary, so it can be set without prior consent under GDPR and PECR. It must still be listed in your cookie policy.

How long does the __eoi cookie last?

__eoi typically persists for 3 Months. The exact lifetime can vary with the site's configuration and the version of the script that sets it.

Who sets the __eoi cookie?

__eoi is set by Google AdSense (vendor: Google Advertising Products). It is categorised as necessary.

How common is the __eoi cookie?

__eoi appears on about 0.3% of the websites scanned by Kukie.io, based on real scan data.

How do I block or delete the __eoi cookie?

Visitors can delete __eoi at any time through their browser's cookie settings. Site owners can keep it blocked until consent with a consent management platform: Kukie.io's auto-blocking holds necessary cookies back until the visitor opts in.