Analytics
9 min read
GA4 cookie consent and the data you lose when visitors opt out
GA4 sets two first-party cookies, _ga and _ga_<container-id>, each kept for 2 years, and in the EU a...
Read moreCompliance
Rules, fines and how to prepare.
Audits, consent records, documentation and the enforcement news that shows what regulators look for.
Articles in Compliance
Analytics
Cookies
8 min read
Google AdSense cookie consent rules for publishers in 2026
AdSense sets advertising cookies such as __gads (13 months) and __gpi, and in the EEA, UK and Switze...
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Cookies
7 min read
Free vs Paid Cookie Consent Solutions: What You Get and What You Miss
Free cookie consent tools cover the basics, but gaps in scanning, script blocking, and geo-targeting...
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Privacy
8 min read
How the Digital Omnibus would change cookie consent under GDPR
The European Commission's Digital Omnibus of November 2025 would move the cookie consent rule into G...
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Privacy
6 min read
Why the EU ePrivacy Regulation was withdrawn and what comes next
The European Commission announced the withdrawal of the ePrivacy Regulation on 11 February 2025 and...
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Compliance
8 min read
How to Create a Data Processing Agreement (DPA) for Your Website Vendors
Every website that shares visitor data with third-party services needs a data processing agreement i...
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Cookies
8 min read
Dark patterns in cookie banners that regulators fine
Hidden reject buttons, pre-ticked boxes and guilt-tripping wording make consent invalid. The CNIL fi...
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Cookies
8 min read
Cross-Device Consent: How to Sync Cookie Preferences Across Desktop and Mobile
Users visit your site from phones, tablets, and laptops. Without cross-device consent synchronisatio...
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Privacy
9 min read
COPPA, the US law that protects children's data online
COPPA applies to US-facing websites and apps directed to children under 13, or that know they collec...
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