Marketing
"lastExternalReferrer" Cookie
Meta Pixel · Meta Platforms
Description
Detects how the user reached the website by registering their last URL-address.
Details
- Cookie Name
- lastExternalReferrer
- Category
- Marketing
- Service
- Meta Pixel
- Vendor
- Meta Platforms
- Popularity
- 9.9% of scanned websites
- Data Source
- Cookie is
Consent Requirement
This cookie is classified as marketing/advertising. It requires explicit user consent under virtually all privacy regulations including GDPR, CCPA, and ePrivacy.
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