Does the hubspotutk cookie need consent?

In the EU and the UK, yes. hubspotutk is an analytics cookie, so it may be set only after the visitor agrees. Under the CCPA, California residents can opt out if the data is sold or shared.

How long does the hubspotutk cookie last?

hubspotutk usually lasts 13 months. The exact lifetime depends on the site's settings and the version of the script that sets it.

Who sets the hubspotutk cookie?

hubspotutk is set by HubSpot. It is in the Analytics category.

How do I block or delete the hubspotutk cookie?

Visitors can delete hubspotutk in their browser's cookie settings. On your own website, a consent banner can keep the script that sets it waiting until the visitor accepts analytics cookies. Kukie.io's banner does this for known trackers by default, and for any other script you tag with its category.

Analytics

hubspotutk cookie

Set by HubSpot.

What it does

Keeps track of a visitor identity via a unique token.

Cookie name: hubspotutk
Category: Analytics
Provider: HubSpot
Duration: 13 months
Data source: Kukie.io

Consent

Needed in the EU and the UK

hubspotutk is in the Analytics category. In the EU and the UK, analytics cookies need the visitor's consent before they are set. California's CCPA works differently: it lets residents opt out of the sale or sharing of their personal information.

GDPR and ePrivacy (EU): Prior consent is needed before setting hubspotutk. Analytics cookies are not covered by the strictly necessary exemption; only a few regulators (for example France's CNIL) allow a narrow exemption for first-party audience measurement under strict conditions.
UK GDPR and PECR: Consent is needed before setting hubspotutk. The ICO treats analytics cookies as non-essential.
CCPA and CPRA (California): Disclose hubspotutk in your privacy policy and honour opt-out requests, including the Global Privacy Control signal, if the analytics data is shared or sold.

Managing hubspotutk with a consent banner

A consent banner can keep the script that sets hubspotutk waiting until the visitor accepts analytics cookies. Kukie.io's cookie scanner finds hubspotutk and sorts it into a category. The banner holds back known trackers by default, and any other script you tag with its category waits too.

Learn more about script blocking

Related cookies