Cookies
8 min read
Shopify checkout pixels, audiences and consent beyond the banner
Shopify's banner and Customer Privacy API cover Shopify's own cookies and pixels, not the scripts yo...
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Set it up, step by step.
Guides to installing a consent banner, holding trackers back until visitors choose, and connecting Google Consent Mode.
Articles in Guides
Cookies
Cookies
7 min read
Server-Side Tagging Explained: How It Works and Why It Matters for Privacy
Server-side tagging moves data collection from the visitor's browser to a server you control, reduci...
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Cookies
7 min read
Server-Side Google Tag Manager: A Privacy-First Approach to Analytics
Server-side Google Tag Manager shifts data processing from the browser to your own server, giving yo...
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Cookies
9 min read
SameSite cookie attribute values and when Lax, Strict or None apply
SameSite decides whether a cookie travels with requests from other sites: Strict never, Lax on top-l...
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Cookies
9 min read
Programmatic advertising cookies and a publisher's consent duties
One programmatic page view can bring cookies from an ad server, SSPs, DSPs and sync partners, and in...
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Compliance
8 min read
Building a privacy programme on a budget for SMBs
The GDPR has no small-business exemption, and its fine ceiling is 20 million euros or 4% of turnover...
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Cookies
9 min read
Meta Pixel cookie consent that fires only after a visitor accepts
The Meta Pixel sets _fbp and contacts facebook.com as soon as it loads, so in the EU and UK it needs...
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Analytics
7 min read
How to Measure Marketing ROI When Half Your Visitors Reject Cookies
Cookie rejection rates above 50% in many European markets leave gaping holes in your analytics and a...
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Cookies
9 min read
Managing cookie consent across multiple client websites as an agency
Agencies running consent for many client sites need them in one organisation, with per-site access f...
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